Expert For Home Privacy Policy

Updated on: June 24, 2024


This Privacy Policy (“Policy”) outlines how ExpertForHome and its affiliates and subsidiaries (collectively, “ExpertForHome,” “we,” or “us”) collect, use, and disclose personal information from individuals who visit our websites (“Site”) or interact with us through our mobile application (collectively referred to as our “Services”).


ExpertForHome, are committed to protecting your privacy. This section explains how we collect, use, and disclose your personal information when you interact with our websites, mobile applications, and other services.


1. Gathering, Use, and Sharing of Personal Information


In this Policy, "Personal Information" (or "Personal Data") refers to data that identifies, relates to, describes, or can reasonably be associated with, either directly or indirectly, you. Personal Information does not include information that is publicly available as defined by applicable privacy laws or data that has been anonymized.


Collection of Personal Information:

We collect personal information that you provide to us directly, such as your name, contact details, and project-related information. We may also collect data automatically through your interactions with our websites and mobile applications, such as IP addresses, browsing activity, and device information. Examples of the types of personal information we may collect include:

  • Contact Information: Your name, email address, phone number, and mailing address, which you provide when you create an account, submit a request, or inquire about our services.
  • Project Details: Information related to your project, such as the type of service you need, your location, and any other relevant details that help us connect you with the right professionals.
  • Payment Information: Billing information such as credit card details or payment method information when you make a purchase or pay for services.
  • Device and Usage Information: Information about your device, browser, and IP address, as well as how you interact with our website or application, such as pages visited and actions taken.

We collect this information to better serve your needs, provide relevant services, and improve your overall experience with our platform.


Use of Personal Information:


We use the information we collect to provide you with our services, process your requests, improve your user experience, and communicate with you regarding your projects. Additionally, we may use your data for marketing purposes, such as sending you updates or offers related to our services, unless you choose to opt-out.


We use the personal information we collect for a variety of purposes, including:

  • Providing Services: We use your contact and project details to connect you with the right professionals, schedule services, and ensure your needs are met effectively.
  • Communication: We may use your email address or phone number to send you updates, reminders, or notifications about your project, as well as to respond to inquiries or requests you’ve made.
  • Improving User Experience: We analyze how you use our website or app to identify trends, preferences, and areas where we can enhance the user experience, such as optimizing our content or functionality.
  • Marketing and Offers: With your consent, we may send you promotional emails, special offers, or newsletters related to our services and updates that we believe may interest you.
  • Security and Compliance: We may use your information to protect against fraudulent activities, ensure the security of our services, and comply with applicable laws and regulations.

By collecting and using your personal information in these ways, we aim to provide you with a seamless and personalized experience.


Disclosure of Personal Information:


We may share your personal information with third parties, such as contractors, service providers, or partners, who assist in delivering our services. We may also disclose your information when required by law, to protect our rights, or to prevent fraud. We ensure that all third parties we share information with follow appropriate security measures to protect your privacy.


We may disclose your personal information in the following situations:

  • Service Providers and Partners: We may share your personal information with trusted third-party service providers who assist in delivering our services, such as contractors, payment processors, and marketing partners. These third parties are obligated to protect your data and use it only for the purposes outlined in this Policy.
  • Legal Compliance: We may disclose your personal information if required to do so by law, such as in response to a subpoena, court order, or other legal process, or if we believe such action is necessary to comply with legal obligations, protect our rights, or prevent fraud.
  • Business Transfers: In the event of a merger, acquisition, or sale of our business or assets, your personal information may be transferred as part of the transaction. We will notify you if this occurs and outline any changes to how your information will be handled.
  • Consent: We may share your information with other third parties if we have obtained your explicit consent to do so, such as when you opt-in to receive third-party marketing communications.

We take reasonable steps to ensure that any third parties we share your personal information with handle it securely and in compliance with applicable laws.


2. Tracking Tools and Cookies


We utilize tracking technologies such as cookies and similar tools to enhance your experience on our website and mobile app. These technologies help us understand how you interact with our services, enabling us to offer a more customized experience. Here's how they work:

  • Cookies: Small text files stored on your device when you visit our site. Cookies allow us to remember your preferences, login details, and browsing behavior, providing a personalized experience. For instance, cookies help keep you logged in across different pages or recall your preferred language on future visits.
  • Web Beacons and Pixels: Invisible images embedded in our pages or emails that track when you visit a page or open a message. These tools help us evaluate the effectiveness of our content and improve communication.
  • Analytics and Tracking Services: We use third-party services like Google Analytics to gather data about how visitors use our site, such as which pages are most visited, how long users stay, and where they leave. This information helps us improve the structure, content, and functionality of our website.

By using our website or mobile app, you agree to the use of these tracking tools. If you prefer not to accept cookies, you can adjust your browser settings to block them, but this may affect your experience on our site.


3. Data from or About External Parties


In addition to the information we collect directly from you, we may also gather data from third parties to improve our services and provide a better experience. This can include information shared by other companies, organizations, or partners with whom we work. Here’s how we might collect and use data from external parties:

  • Service Providers and Partners: We may receive information from companies that provide services to us, such as marketing firms, payment processors, or contractors who help us complete your projects. For example, if you book a service through our platform, the service provider may share information about the job’s status, completion, or any issues that may arise during the project.
  • Social Media and Public Platforms: If you interact with us through social media platforms or public forums, we may gather information from your public profiles or posts. For instance, if you contact us through our official social media pages, we may collect your social media handle, public messages, and any other relevant details shared during the interaction.
  • Third-Party Analytics Tools: We may use third-party analytics providers, such as Google Analytics or similar tools, that collect data on how you use our website. These tools track things like page visits, time spent on pages, and interactions with content, helping us understand user behavior and improve our website’s performance.
  • Data Brokers: We may acquire certain types of personal information from data brokers to help us enhance our marketing efforts. For instance, we may receive demographic information or contact details to ensure our promotional materials are targeted to the right audience.

This external data allows us to better understand your needs, refine our services, and ensure that we are providing the most relevant content and offers to you. However, we ensure that any third parties from whom we collect data comply with applicable privacy laws and respect your personal information.


4. Correspondence


Correspondence refers to the various methods we use to communicate with you, including emails, phone calls, text messages, and other channels. These communications are intended to provide you with important updates, answer your questions, and offer personalized assistance. Here are some examples of how we might communicate with you:

  • Email Communication: We may send emails to confirm your requests, provide updates on your project, or share promotional offers and newsletters. For instance, after you request a quote for a service, we may follow up with the details of the estimate and suggestions for related services.
  • Phone Calls and Text Messages: For urgent matters or time-sensitive updates, we may contact you via phone or text. If there is a change in the availability of a service provider, we may notify you immediately by phone or SMS. Additionally, we may follow up to check that everything is going smoothly with your service request.
  • Live Chat and Messaging: If you use our website or mobile app, we may offer live chat functionality for real-time communication. This allows us to quickly assist with any questions, provide information, or resolve issues as they arise.
  • Push Notifications: With your consent, we may send push notifications to your mobile device to keep you updated, remind you of upcoming events, or offer special discounts and promotions.
  • Social Media Communication: We may engage with you via social media platforms, responding to your comments, answering questions, or offering customer support. For example, if you reach out to us on Twitter or Facebook, we may reply directly or in a public post to assist you.

These communications are designed to keep you informed and ensure that your experience with our services is as smooth as possible. If you prefer not to receive certain types of communication, you can update your preferences or opt out at any time.


5. Data Retention


We keep your personal information and the reasons behind retaining or deleting it. We retain your data to fulfill the purposes it was collected for, as outlined in this Privacy Policy, and in accordance with legal or contractual requirements. Here’s how we handle data retention:

  • Service Fulfillment: We retain your personal details for as long as needed to complete the services you’ve requested. For example, if you book a plumbing service, we store your information until the job is completed, including any follow-up communication to ensure your satisfaction.
  • Legal Requirements: Some data must be kept for a longer period to meet legal obligations, such as tax, accounting, or regulatory requirements. For instance, we may need to retain payment information or contract records for several years, as mandated by law.
  • Customer Support and Service Improvement: We may keep records of your interactions with customer service, including service requests or feedback, to help enhance our offerings. For example, if you contact us about a specific issue, we might retain the details to track trends and improve future responses.
  • Marketing and Communication Preferences: If you subscribe to receive promotional emails or newsletters, we retain your contact information to send you relevant updates or offers. However, you can unsubscribe at any time, and we will remove your details or adjust them according to your preferences.
  • Data Deletion: When your data is no longer needed for the purposes it was collected, we securely delete or anonymize it. For example, if you opt out of marketing emails, we will remove your email address from our list, retaining only anonymized data for analytical purposes.

We regularly assess our data retention practices to ensure we’re not holding on to personal information longer than necessary, and that it is securely stored in compliance with privacy laws. You have the right to request the deletion of your data, subject to any legal or contractual obligations we must uphold.


6. Targeted Advertising, Marketing, and Disclosure of Personal Information


We may use your personal information for targeted advertising and marketing purposes to provide you with relevant content, offers, and advertisements based on your preferences and behavior. This enables us to deliver a more personalized experience and helps us improve our services. Here’s how we use your information for these purposes:

  • Targeted Advertising: We may use the information you provide, such as your browsing history, location, or interests, to deliver ads that are more relevant to you. For example, if you recently searched for plumbing services on our website, you might see ads related to plumbing products or offers for local plumbers as you browse other websites. These ads are tailored based on your interactions with our site or app, using tracking technologies like cookies or web beacons.
  • Email and SMS Marketing: With your consent, we may send you promotional emails or text messages that offer services, discounts, or other marketing material we think may be of interest to you. For instance, if you’ve previously booked a service through our platform, we may send follow-up offers for related services or seasonal promotions.
  • Third-Party Advertising Partners: We may share your information with third-party advertising networks, platforms, or partners to display targeted advertisements across different websites and apps. For example, we might work with platforms like Google or Facebook to show you relevant ads based on your online activity. These partners may use your data to track your behavior across multiple sites to present personalized ads.
  • Sales and Sharing of Personal Information: We may disclose your personal information to third parties if we sell or transfer part of our business or assets, such as during a merger, acquisition, or bankruptcy. In such cases, your data may be shared as part of the transaction. Additionally, we may share your information with trusted business partners who assist us in marketing, customer service, or analytics.
  • Opting Out of Targeted Advertising: You have the option to opt out of targeted advertising by adjusting your preferences through your browser settings or by using tools offered by advertising networks. For example, you can visit the Digital Advertising Alliance’s opt-out page to manage your ad preferences or limit the use of cookies on our site.

We are committed to respecting your privacy and giving you control over how your data is used for advertising and marketing purposes. If you prefer not to receive targeted ads or promotional messages, you can opt out at any time, and we will respect your preferences.


7. United States Privacy Rights


Under U.S. privacy laws, such as the California Consumer Privacy Act (CCPA) or other applicable state regulations, individuals have specific rights regarding their personal information. Below is a detailed example of how these rights apply and can be exercised:

  1. Right to Know: You have the right to request information about the personal data we collect, use, disclose, or sell. For instance, you can ask for a detailed report outlining the categories of data collected (e.g., contact information, service preferences) and how it has been shared with third parties, such as advertising networks or business partners.
  2. Right to Access: You may request access to a copy of the specific pieces of personal data we hold about you. For example, if you provided your name, email address, and project details when requesting a service, you can request those records from us.
  3. Right to Delete: You can request that we delete personal information we’ve collected from you, subject to certain exceptions. For instance, if you no longer use our services and want your data erased, we will comply unless we’re required to retain it for legal or contractual reasons, such as tax records.
  4. Right to Opt-Out of Sale or Sharing: If we sell or share your personal data with third parties for advertising purposes, you can opt out. For example, you can request that we stop sharing your browsing activity with marketing networks that display targeted ads.
  5. Right to Non-Discrimination: You have the right to access our services without facing discrimination for exercising your privacy rights. For instance, opting out of data sharing will not result in higher fees or reduced service quality.
  6. How to Exercise These Rights: To make a request, you can contact us via email, a designated web form, as outlined in our privacy policy. For example, if you wish to access your data or opt out of data sharing, you may email us at [email protected].
  7. Verification Process: To protect your privacy, we may require you to verify your identity before fulfilling your request. For instance, you may need to confirm your email address or provide additional details about your interactions with us.

These rights ensure transparency and give you control over how your personal data is handled. If you have questions or need assistance exercising your privacy rights, our support team is available to guide you through the process.


8. Contests, Sweepstakes, and Promotions


We may host sweepstakes, contests, or similar promotions (collectively referred to as “Promotions”) through our Services, which may require you to provide personal information to participate. By entering a Promotion, you agree to the official rules governing it. These rules may include specific conditions, such as permitting the Promotion sponsor to use your name, voice, or likeness for advertising or marketing purposes related to the Promotion. Please review the official rules thoroughly before participating. If you choose to enter, your personal information may be shared with third parties or made public as part of the Promotion's administration. This may include activities like winner selection, prize distribution, or disclosures required by law or specified in the Promotion's rules, such as publishing a winners’ list.


9. Visitors from Outside the United States


ExpertForHome is headquartered and operates in the United States. If you access our Services from outside the U.S., please note that the personal information we collect may be transferred to, processed, or stored in the United States or other countries. These countries may have data protection laws that differ from those in your own country, offering either more or less stringent safeguards. Regardless of where your information is handled, we are committed to implementing appropriate measures to secure your personal data in alignment with the standards outlined in this Policy.


10. Data Security


We prioritize the security and confidentiality of your personal information. To safeguard it, we have implemented commercially reasonable technical, administrative, and physical measures designed to prevent unauthorized access, misuse, or disclosure. To further protect your information, ensure that your account password and computer are secure. Always log out of your account and close your browser after using our Services. However, while we strive to maintain robust security, no system is entirely foolproof, and we cannot guarantee the complete security of your personal information.


11. Your Options


You can reach out to [email protected] to update, correct, or delete your personal information, or to opt out of marketing emails.


12. Get in Touch


If you have any questions regarding this Policy, we are here to assist you. Please feel free to contact us using the following methods:


Email: [email protected]


Expert For Home


5518 Drakestone Blvd, Houston, TX 77053, USA


13. Modifications to This Policy


If we make changes to this Policy, we will update the "Last Updated" date at the top of the page and post the revised version here. In the event of significant changes that affect how we use or share your personal information, we will notify you by prominently displaying a notice of these changes prior to their implementation.